how to pronounce Xinomavro (and desperately seeking Zibibbo)

What a thrill to learn that the Greek Grape Name and Appellation Project was put to good use yesterday by the leading Italian wine blogger in the world today, Alfonso Cevola, who used the video above in his talk on Xinomavro at the annual Texas Sommelier Conference in Dallas (Texsom).

As the popularity of Greek wines and grapes like Assyrtiko and Xinomavro continues to explode in the U.S. (check out this brilliant post today by the hippest sommelier in America, the inimitable Levi Dalton), it’s remarkable how few know the correct pronunciation of Xinomavro.

I’ll be the first to tell you that I, myself, didn’t know how to pronounce it until I traveled to Naoussa and got a lesson from Constantine Boutari himself (he’s the owner of the Boutari winery group)!

He is such a sweet man and when I asked him if I could film him “speaking” Xinomavro, he improvised — on the spur of the moment — the talk he gave me (to the surprise of everyone in the tasting room at Boutari’s Naoussa winery).

You can listen to all the pronunciations over at the Boutari blog (where I have been posting for three years now).


The Italian Grape Name and Pronunciation Project continues to expand and I have new videos to post this week.

I am looking for a native speaker to do Zibibbo. On Friday, a reader wrote me with a query about its pronunciation, which is trickier than it would appear. I’ll explain when I have a video ready.

But in the meantime, does anyone have any suggestions or requests for wineries/winemakers whom I should approach? Please let me know in the comments.

I greatly appreciate it.

And one last thing on this busy Monday morning: be sure to check out Alfonso’s superb post this morning on “Breaking the Code of Silence on Italian Wine.”

Now it’s time to put my nose to the grindstone. Buon lavoro, yall! Have a productive work week!

3 thoughts on “how to pronounce Xinomavro (and desperately seeking Zibibbo)

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